VIEW Premium Selection offers an ideal opportunity to the textile industry to experience the latest qualities, developments and innovations in two concentrated trade fair days and kick-off the new season at the earliest possible point in time.
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VIEW Premium Selection offers
- a high-class selection of fabrics, accessories as well as denim and sportswear for the main segments
- a range of more than 300 first-class collections of international fabrics and findings manufacturers
- the earliest possible point in time to view and source the first material developments
- an informational and inspirational pool for the textile and fashion industry - already prior to the main trade fair MUNICH FABRIC START
- a productive working atmosphere in a classy ambiance
About the LOCATION
The VIEW Premium Selection is taking place at the MVG Museum in Munich.
HISTORY OF OUR UNIQUE VIEW LOCATIONS
The relocation to the Munich Transport Museum for summer of 2014 made it possible to not only expand the portfolio, but also offer an opportunity to conceptually refine VIEW. Bathed in light, the generously proportioned hall is reminiscent of the early industrial era, complete with high ceilings and the industrial charm of a loft atmosphere.
Renovated according to state-of-the-art standards, the location offers plenty of room for optimal continuous development of the premium preview event and will fulfil the growing demand from more and more top companies looking to present themselves at VIEW.
Top international weavers and agencies can showcase meanwhile more than 300 collections in a product-appropriate environment on approximately 5,000 square metres.
29 June 2021 · 9:30am – 6:30pm
30 June 2021 · 9:30am – 5:00pm
+49 (0) 89 45 22 47-0
+49 (0) 89 4522 47-22
VIEW Premium Selection was launched in 2008 to provide the sector with initial collection developments and material trends for pre-view thereby prompting an inspiring exchange as an early kick-off for the new season in an exclusive setting.
Since then VIEW – as a pre-view event to MUNICH FABRIC START – has twice yearly presented a carefully curated selection of pre-collections from international top-notch weaving mills and findings manufacturers.
With its strategically early dates VIEW quickly became an established fixture in the industry’s agenda at the beginning of the season. The constant demand for more exhibition space paired with a steady rise in visitors from Germany and its neighbouring countries soon saw VIEW reach its capacity limits.
In summer 2014 VIEW set a new milestone: the move from Prisco Haus to Munich’s Verkehrsmuseum (MVG Museum) provided the space needed to showcase some 300 collections – twice as many as in previous seasons. In the wake of this move the segments could be extended to provide a wider assortment to the textile industry.
LEARN MORE about MUNICHFABRICSTART – a story of success